Kellogg’s Unveils Super Mario Cereal With Amiibo Functionality Built In

Kellogg’s and Nintendo have teamed up to release a new cereal based on Nintendo’s biggest franchise: Super Mario Cereal.

The mixed berry-flavored cereal features star-shaped oats and power-up marshmallows shaped like 1-Up Mushrooms, Super Mushrooms and ? Boxes.

Super Mario Cereal

In addition to the cereal and the collectible Super Mario Odyssey box art, every Super Mario Cereal box functions as an Amiibo accessory that works with Super Mario Odyssey.

Fans playing the Super Mario Odyssey game can tap the cereal box on the Nintendo Switch system – like you would any amiibo – to receive gold coins or a heart in the game.

Look for the limited-edition boxes to start rolling out on store shelves nationwide as early as December 11, 2017.


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